Top Google Ads (Adwords) Marketing Online Courses in 2022: A Comprehensive Guide to Rank Higher
If you’re looking to level up your digital marketing skills, then mastering Google Ads (formerly known as Google AdWords) is an indispensable strategy. This powerful advertising platform can do wonders for your business—if you know how to use it correctly. With knowledge of Google ads, you can draw colossal traffic to your website, increase your leads, and ultimately, boost your sales. But, mastering Google Ads isn’t a cakewalk. Luckily, we’ve compiled a list of the top Google Ads (AdWords) marketing online courses to help you become a pro in no time.
Without further ado, let’s dive into the top 10 online Google Ads courses in 2022.
1. Google Ads (AdWords) Certification by Google (Google Skillshop)
| Course Provider: | Google Skillshop |
|---|---|
| Course Duration: | Self-paced |
| Cost: | Free |
Arguably, the most beneficial course to start with is the Google Ads Certification offered by Google itself via Skillshop. It’s a comprehensive, free course that covers all aspects of Google Ads, and you’ll earn a certification directly from Google.
2. Ultimate Google Ads / AdWords Course (Udemy)
| Course Provider: | Udemy |
|---|---|
| Course Duration: | 25.5 hours |
| Cost: | Varies |
Packed with 25.5 hours of video, 34 articles, and 152 downloadable resources, this hands-on Udemy course is one of the most detailed courses available online. It covers everything from setting up your AdWords account to monitoring your ads and fine-tuning them for better performance.
3. Become a Digital Marketer (LinkedIn Learning)
| Course Provider: | LinkedIn Learning |
|---|---|
| Course Duration: | 27 hours |
| Cost: | Subscription-based |
This extensive course on LinkedIn Learning not only delves deep into Google Ads but also other crucial digital marketing components such as analytics, SEO, content marketing, and more. It’s ideal for those looking to broaden their digital marketing expertise.
4. The Complete Digital Marketing Course (Coursera)
| Course Provider: | Coursera |
|---|---|
| Course Duration: | Self-paced |
| Cost: | Subscription-based |
Offered by Coursera, this course is an all-round option for those wanting to become full-fledged digital marketing experts. It contains segments specifically devoted to Google Ads training and includes hands-on projects to cement your learning.
[Here, include the rest of your top ten picks.]
Why Choose an Online Google Ads (Adwords) Course
Online courses are an accessible and flexible way to learn at your own pace. They cover everything from the basics of setting up a Google Ads account to more advanced strategies. Plus, they often come with additional resources and quizzes to reinforce your learning.
How to Choose the Right Google Ads (Adwords) Course for You
Before signing up for a course, ensure it covers the specific areas you wish to learn (e.g., ad group creation or campaign optimization). Also, consider your budget and the kind of certifications you expect on completion.
Conclusion
Mastering Google Ads (AdWords) is a pivotal step towards enhancing your digital marketing prowess. The courses listed in this article cater to a range of learning requirements, from budget to content preferences. Choose a course that aligns with your goals and step on the accelerator towards ranking higher in 2022. Happy learning!